This example of outdoor digital billboard advertising was designed and placed by Impact Advertising for Best Line Powersports, a division of Best Line Equipment. The challenge with this piece was to harmonize and balance the required logos, product imagery, and other information without making the board seem cluttered. This was accomplished with the central placement of the vehicle image and the left/right placement of the logos and the offer. The offer was further emphasized by the dramatic “shatter” effect applied to the background behind it.